Sony Music Videos in AdSense

From the Google Press Center:

In the coming months, SONY BMG MUSIC ENTERTAINMENT will also work with Google to distribute select videos from its vast archives to websites around the world via Google’s extensive AdSense publisher network, making it even easier for music fans to access streaming premium content while surfing the Web, all at no cost to the user. Web publishers will be able to easily display videos that match the tone of their sites adding value to their online content and creating a new way to earn revenue from their sites. For example, a fan site devoted to a particular artist can run ad-supported music videos from that artist. Each time a user is interested in the accompanying ad and clicks on the video, the web publisher, SONY BMG MUSIC ENTERTAINMENT, and Google accrue revenue.